EVGB

EXTELL
The East Village’s Greatest Building (aka East Village by Gary Barnett)!
IF Studio - EVGB
The Story

Our creative pays homage to the artistic history and unique vibe of the iconic East Village by creating an unmistakable and joyful brand! E-V-G-B acronym inspires a language for the brand that tells the story of building, design, amenities and neighborhood. Playing off the culturally rich, art- filled lifestyle of what is and what is becoming, the brand is both clever and memorable.

Services
  • Strategy
  • Branding
  • Art Direction
  • Print
  • Website / Digital
  • Environmental / Experiential
  • Copywriting
Website
https://rentevgb.com/
Video