3 Acres
Waterfront Management | The Marketing Directors
The Story
3 Acres introduces a completely new way of living for Jersey City. More than an apartment complex, 3 Acres can be likened to a modern luxury resort or retreat, offering over 70,000 SF of amenities, services, and programming – there’s truly something for everyone.
Taking inspiration from community-style retreats like Unsettled and adult summer camps like Camp Halcyon, IF Studio created a campaign that was nostalgic, colorful and eye-catching, that not only emphasized the luxurious amenities, but also the scale of the building – which spans across, you guessed it, 3 Acres. Through 3D graphics and bold colorful imagery, 3 Acres is able to stand out from the crowd while blurring the lines between home and resort-style living.
Services
- Advertising
- Strategy
- Branding & Identity
- Website/Digital
- Environmental/Experiential
- Copywriting
- Photography
![](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/WorkoutGoals.jpg&nocache=1)
Branding
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Bag1.jpg&nocache=1)
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Bag2.jpg&nocache=1)
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Stationery.jpg&nocache=1)
Posters
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Poster1.jpg&nocache=1)
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Poster2.jpg&nocache=1)
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Poster3.jpg&nocache=1)
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Poster4.jpg&nocache=1)
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Poster5.jpg&nocache=1)
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Poster6.jpg&nocache=1)
![](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Amenities.png&nocache=1)
Website
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3-Acres-Mobile.jpg&nocache=1)
![](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Map.png&nocache=1)
Signage
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Signage1.jpg&nocache=1)
![IF Studio - 3 Acres](https://ifstudiony.com//wp-content/webpc-passthru.php?src=https://ifstudiony.com/wp-content/uploads/2021/12/3Acres_Signage2.jpg&nocache=1)